by Courtney Howe | May 28, 2024 | Marketing Strategies
You’ve started your company. You filed the LLC paperwork, got your Tax ID, and probably started your first project or two. But then that coveted question at every networking event is directed at you: “How do I connect with you?” – and you have nothing to share but...
by Courtney Howe | May 18, 2023 | Marketing Strategies
Your brand is the face of your business, and it serves as a powerful tool for building trust and loyalty with your customers. However, as your business grows and evolves, it’s not uncommon for your brand to become outdated or lose its relevance. In such cases,...
by Courtney Howe | May 2, 2023 | Marketing
Marketing is crucial for small businesses to thrive, but it can be a daunting task. However, with the right strategies, small businesses can make a big impact without breaking the bank. From social media marketing to email campaigns, there are many cost-effective ways...
by Courtney Howe | Apr 3, 2023 | Marketing
As design changes with the modern world, so do logo trends. Early iterations of logos in the 1960s and 1970s had flat designs and lots of bold colors to catch a user’s attention. In the 1980s and 1990s, we saw logos become more three-dimensional with the rise of 3D...
by Courtney Howe | Mar 3, 2023 | Marketing
Creating a marketing strategy for your construction company involves developing tactics to attract new customers and retain existing ones. It involves everything from advertising to social media to website development. To get potential customers invested in your...
